Mirriad Advertising plc

25 March 2019

Mirriad Advertising plc

("Mirriad" or the "Group")

Notice of strategic update

Stephan Berringer, CEO of Mirriad, will be hosting a webinar for analysts and investors at 10.00 GMT on 29 March 2019 to provide an update on the company's strategy.

If you would like to attend, please contact Hudson Sandler at mirriad@hudsonsandler.com to register and receive dial-in details.

About Mirriad

Mirriad is a video technology company delivering in-video advertising by naturally blending brand advertising into popular entertainment content. 

Using sophisticated technologies, Mirriad creates advertising opportunities within existing premium video across multiple shows. Advertisers can now reach very large target audiences in a contextually relevant way without interrupting the viewing experience. The new ad format can be used alone or combined with other media and is aligned with existing media trading.

Research has consistently shown in-video advertising to be highly effective, safe and measurable for the marketer and preferred by audiences on TV, online, and mobile.

Mirriad is headquartered in London, with International offices in New York, Mumbai, Shanghai and Paris.

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